Lab.gruppen boards Viking Line?s new cruise ship

Viking Line, Scandinavia’s leading cruise company, has announced its new cruise liner M/S Viking Grace will benefit from amplification by Lab.gruppen.

Seven of Viking Line’s current fleet are now kitted out with Lab.gruppen amplifiers and this deal between Lab.grubben’s Finnish distributor Noreton Audio and Viking Line will see the M/S Viking Grace utilize 27 Lab.grubben amplifiers.

The models include the PLM10000Q (4 pcs), C20:8X (13 pcs), C10:8X (2 pcs), C10:4X (1 pc), C88:4 (1 pc) and C48:4 (6 pcs) and three NLB60 Nomad Link will handle amplifier control and monitoring.

Noretron is also supplying all other entertainment audio including digital and analogue consoles, loudspeakers, wireless microphone and IEM systems.

“We like the Lab.gruppen amplifiers because they sound good, they are reliable, and they are also very lightweight, which is important for us. We have used Lab.gruppen almost exclusively on our ships for the past 18 years.” Says the cruise line company’s AV Manager Jouni Sironen.

“Recently, the C-Series amplifiers have made our lives a lot simpler with up to 8ch per unit opportunities to run two channels to 4 ohms and six with 70V lines. The result is that less rack space is needed. Sound quality, durability, lightness, low power consumption, good service and long guarantees and all of those factors made it an easy choice for us to specify Lab.gruppen on the new ship too.”

The ship will start operating in January 2013 between Finland and Sweden on the route Turku, Mariehamn, Stockholm.

“This project is challenging and at the same time rewarding. We at Noretron are proud to be part of the project and look forward to a technologically most advanced cruise ship at the Baltic Sea. Cooperation with Viking Line has been smooth since the very beginning.” Says Noreton Audio’s Senior Sales Manager, Jorma Tikka.

“The customer had a clear vision of the desired results, which in turn made the planning stages of the entertainment audio systems straightforward for us. With the professional engineers on-board, we are using the best expertise available in Finland. Thanks to the renowned brands Noretron represents, I am totally convinced that the entertainment audio of Viking Grace will be world class.”