Neutrik

Neutrik Group announces global reorganisation

In a major reorganisation of its global operations the Neutrik Group has restructured as a multi-brand company with an extended portfolio of products.

The group now develops, designs, manufactures and globally distributes innovative electrical and electronic interconnect products and systems under the NEUTRIK, REAN and CONTRIK brands.

Commenting on the corporate restructuring, Chad Trevithick (above), CEO Neutrik Group says

“The reorganisation has been undertaken over several months and has significantly expanded and further diversified the group’s product offering across a breadth of technologies and applications; including both within and beyond the entertainment and broadcast production sectors the company has traditionally dominated”.

“REAN, a Neutrik Group owned brand since the early 2000’s, has been repositioned as a global supplier with an extensive portfolio of ultra-robust, high reliability connectors for designers of audio, video and lighting products, offering unrivalled cost-performance ratios, backed by a global supply chain and highly experienced regional sales network. Additionally, the REAN portfolio has been expanded to include new IP65 rated Ethernet, XLR and RJ45 connector series. CONTRIK extends the Neutrik Group product offering with a portfolio of power distribution systems that includes an innovative equipotential bonding system and high-quality professional application power cables”.

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