Hans-Peter Nüdling named new d&b chief sales officer

d&b audiotechnik has announced the appointment of Hans-Peter Nüdling as chief sales officer.

As of 20 July 2015, Nüdling will be responsible for global sales and services, bringing over 25 years of sales, business development, electronics and technology experience to the manufacturer’s senior management team.

As a member of the d&b Managing Board, Nüdling will be tasked with looking after global sales and operations including education and application support and services. He offers direct and channel sales, as well as business development expertise, and will help to establish solid, best-practice processes to further expand the business.

Nüdling has worked in Europe, the Americas and Asia, which has allowed him to develop an in-depth understanding of the international markets in which the firm does business.

“Based on Hans-Peter Nüdling’s international experience, excellent sales capabilities and technology expertise, I am confident that he will significantly contribute to our global growth strategy,” said Amnon Harman, CEO at d&b. “I am very pleased that we could win Hans-Peter for our team, and I am convinced that he will further grow the relationships with our partners and customers worldwide. He will play an important role to expand our business in new market segments, both in live entertainment as well as in the installation business.”

“d&b is at the forefront of the industry, and its continual investment in technological development is something that I am very excited about,” commented Nüdling. “I am very much looking forward to joining the team and working with the company’s fantastic customer base. By constantly innovating products and processes, we will continue advancing and expanding d&b as one of the world’s finest pro audio companies.”

The holder of a diploma in Electronics Engineering (BA), Nüdling has served the last eight years as CEO of two technology businesses in electronics and medical applications, focusing on entrepreneurship and change management while generating profitable growth and optimised work-flows. Prior to that he was in a number of different management positions, including sales channel director EMEA, business development and marketing in Asia as well as production manager in the United States.