LOUD Technologies strengthens US sales team

LOUD Technologies (LOUD) has added two well-known industry figures, CJ Lewis and Parker Bradley, to its sales team in the US.

Lewis (pictured, right) becomes LOUD Retail Group’s new western regional sales manager, while Bradley (left) takes over as LOUD Retail Group’s new central regional sales manager.

A 24-year industry veteran from Aurora, Colorado, Lewis most recently served as principal and partner for the rep firm Marshank Group Rockies, where he represented the Mackie and Ampeg brands. Prior to that, he spent a decade as principal and president of Digital Revolution Marketing. His earlier career includes positions with Kurzweil Music Systems, Guitar Center/GC Pro, Ultimate Support Systems and Keyboards of Texas.

"There are three words I live by," Lewis said, "and those are ‘integrity,’ ‘tenacity,’ and ‘relationship.’ I believe the team at LOUD shares that philosophy, and I’m excited to put my extensive professional network and passion for managing relationships at their service."

Bradley comes to LOUD from microphone and headphone manufacturer Beyerdynamic, where he served as national sales manager. Based in Austin, Teaxs, he also brings extensive retail experience, including positions as Guitar Center sales manager, store manager and district sales manager.

"I’m a problem solver, and I focus a lot on market analysis, business development, brand management, and product launches," Bradley remarked. "Having worked for a major retailer, I understand the strength and importance of LOUD’s brands. Working for LOUD, a long-established company with a wide range of high-quality products, is a sales manager’s dream."

"We feel we hit back-to-back home runs with CJ Lewis and Parker Bradley," offered LOUD’s VP of sales, Henri Cohen. "At Marshank, CJ represented our Mackie and Ampeg lines in the Rocky Mountain region, delivering excellent results, so we know his work well. Parker brings us a valuable combination of retail and national sales management experience, with impressive accomplishments, so adding him to our team was an easy decision. With CJ and Parker onboard, we’re in a great position to build upon our dealer relationships in 2017 and beyond."