Powersoft has opened a new headquarters in the New York Metro area.

The new 3,700 square foot facility, located in Kearney Point, NJ — just minutes from Manhattan and regional transportation hubs — will house the company’s operations, sales, support, warehousing and distribution for the US and Canada.

The new east coast headquarters is also logistically advantageous to the Powersoft executive team, which is served by frequent direct flights from Italy into Newark Liberty International Airport.

The decision to locate its North American headquarters in the New York Metro area comes as the amplifier manufacturer achieves another year of double-digit, year-over-year growth. The new headquarters, which also features product demo rooms, collaborative spaces and a full restaurant with views of New York City, coincides with several new employee appointments to various roles, which will be announced in the near future.

Luca Giorgi, who comes from Powersoft’s international headquarters located in Florence, Italy, will serve as general manager of the North American operations: “In Italy, we work as a team to solve our customers’ problems — no matter what our individual roles may be and no matter what the customer concern may be," Giorgi explained. "This is the ultimate degree of accountability, and when combined with our superior products and support, will help differentiate us in the US market. Our customers need to know that we are different — and that we will always run the extra mile for them no matter what the circumstance."

From a customer perspective, Powersoft’s new North American headquarters will result in several new advantages including increased stocking and inventory, reduced ship times, greater accommodation of expedited customer orders, increased regional support and greater contact and engagement with regional sales representatives.

"On paper, everyone says they have a reliable product — but in reality, it’s different," added Giorgi. "Now that Powersoft is proven in the North American market as a reliable and flexible long-term alternative, we will become even stronger in restaurants, retail, hospitality and corporate environments as a quality investment."

Powersoft’s new North American headquarters is located at 78 John Miller Way, Kearny, NJ 07032. The company is available at Booth 17701 at the NAMM Show, which opens tomorrow at the Anaheim Convention Center in LA.