L-Acoustics to host eight NAMM Believe In Music Week video sessions

L-Acoustics is set to host eight video sessions next week as part of the NAMM Believe In Music Week, which runs from January 18-22.

With the COVID-19 pandemic putting paid to in-person trade shows for the foreseeable future, NAMM’s Believe In Music Week is designed to transfer all of the benefits from its physical iteration to the digital realm. Exhibitors will be utilising the digital platform to announce their latest products and innovations, while a vast array of educational seminars, video sessions, keynote talks and interactive Q&As will be available to all participants. 

As part of the event, French loudspeaker giant L-Acoustics has confirmed that it will be hosting eight sessions across January 21-22 covering a wide range of topics, from immersive sound mixing and house of worship audio projects, to talks and presentations around its recently launched L-Acoustics Creations division, which has seen the company branch out into the commercial and home audio market.

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“NAMM has always been much more than an industry trade show,” shares Alan Macpherson, CEO, L-Acoustics Americas. “The organization’s reach in music advocacy, market development, and educational focus have all been key to keeping NAMM’s strong leadership position. Shows have thrived, despite sea changes in the market over the years, and this is evidenced by the smart and concerted effort to bring professional audio to the fore. This year, NAMM has risen to a new challenge, yet again with its Believe in Music Week, a well thought out alternative to the in-person trade show that should provide excellent interaction. L-Acoustics is proud to be part of it, and we look forward to making quality connections with both new and existing customers this month!”

The full schedule of video sessions from L-Acoustics is as follows (all times are PST):

Thursday, January 21st:

8:00 a.m. – L-ISA: Immersive Audio for Houses of Worship

10:00 a.m. – The Power of K3: Compact, Full-Range, No Compromises

1:00 p.m. – L-Acoustics Creations: The Power of Pro Audio at Home

3:00 p.m. – L-ISA: Immersive Mixing Techniques with Robert Scovill

Friday, January 22nd:

8:00 a.m. – Contour XO IEM Origins Story: A discussion with Dr. Christian Heil and Jerry Harvey, hosted by Ambassador Chris Rabold

10:00 a.m. – A10: The Perfect Fit for Event Audiences of 50-5,000

1:00 p.m. – L-ISA Theatrical Workflow: From Concept to Performance

3:00 p.m. – MILAN / AVB: Audio and Control Data Over a Single Network

Free registration for the 2021 NAMM Believe in Music Week can be found here: https://attend.believeinmusic.tv/register.